Holiday Cards
For several years, I have designed the annual winter holiday card which is shared across various areas of the business. It’s distributed to customers, shared with social media followers and available for order through the internal print shop to be sent to employees on campus and in the field.
In 2022, I created a design that blended key brand elements with seasonal imagery in our signature color palette. For 2023, the content writer’s messaging, "Hauling Holiday Happiness," inspired my take on a gingerbread truck, transforming it into a sleigh complete with reindeer.
The final card was a special piece designed specifically for our truck driver audience. I captured this photo during a holiday-themed shoot and transformed it into a vintage-style postcard, making it both personal and memorable for our drivers—who are true heroes during the holiday season.
Ornaments
In 2023, I spearheaded a project to create J.B. Hunt-themed ornaments. Since then, we've launched three ornaments, each one representing a core element of the company: our classic truck design, our foundations—People. Technology. Capacity.—and the cowboy hat made famous by one of the company’s founders, Johnnie Bryan Hunt. I conceptualized, illustrated, and translated all designs into the proper format for die-struck print production.
In 2023, I spearheaded a project to create J.B. Hunt-themed ornaments. Since then, we've launched three ornaments, each one representing a core element of the company: our classic truck design, our foundations—People. Technology. Capacity.—and the cowboy hat made famous by one of the company’s founders, Johnnie Bryan Hunt. I conceptualized, illustrated, and translated all designs into the proper format for die-struck print production.
